Analysis on the Growth of Bureaucracy in the United States Essay

There are two fundamental confinements on the development of administration. The first is the executives mentalities and theory and the second the weight of quick change. These assistance to clarify why even enormous associations vary in the degree of their organization. Various discussions has initiated in the light of characterizing the adroit political circumstance of the nation. There had been diverse thoughts with regards to whether the arrangement of administration of the U. S. is considerably working or on what degree has it produced for that occasion. Requests for fairness of treatment have been one reason for the development of administration (Miroff, Seidelman and Swanstrom). The quality of the interest is impacted by the philosophy winning around then and spot. It is less solid in United States than it was before handling on the political security and in the financial scene too. Residents need equity of treatment from the common assistance, and inquiries in the House attempt to guarantee that they get it, along these lines squeezing government workers to control carefully as per the guidelines, with the goal that no inquiries will be posed. Representatives, through their association, take a stab at the acknowledgment of decides to guarantee that administration can't separate between people at its own attentiveness (Carter). Further, when reasonableness is related to correspondence of treatment, varieties in the states of work inside one enormous association are probably going to be tested as out of line. In the event that decides and methodology that are evidently reasonable by this standard are to be formulated, practically no stipend can be made for neighborhood troubles and inclinations. The expanding acknowledgment of the confinements forced by fairness of treatment has prompted the possibility of a menu of the substance of a prize bundle from which workers can settle on decisions to suit their own needs and interests. The arrangement of government creates in understanding to the â€Å"situation† of the nation, consequently, the United States, has carefully followed a structure which holds fast to the traditions, the inward and outside methods of reasoning, the way of life which in purpose of actuality dwell in the nation, and the degree of need. Therefore, organization in the U. S. has created on the grounds that it is more productive than different types of association. It makes for discerning and proceeding with organization. The expanding size and intricacy of associations support the development of administration. So does the interest for fairness of treatment. Quick change confines the development of administration on the grounds that a progressively adaptable association is expected to adjust to it, thus some contend that organization is outdated.

King Oedipus By Sophocles Essays - Oedipus, Sophocles, Tiresias

Lord Oedipus by Sophocles Visual impairment is the ruin of the legend Oedipus in the play ?King Oedipus? by Sophocles. Not exclusively does the visual deficiency show up truly, yet additionally boastfully as he won't recognize the chance of him really being the killer of Laius, the previous King of Thebes. Circumstantially, he is likewise Oedipus' organic dad. The utilization of light and dim in the play is deliberately applied so as to all the more likely comprehend the feeling that exists in the characters. As fault is put upon Oedipus for the homicide of Laius, he blinds himself from the conceivable reality that he might be the executioner. The individuals of Thebes are educated that there is an approaching condemnation upon them because of the homicide puzzle of their past ruler, Laius. So as to enliven the fix, Oedipus approaches Teiresias, the visually impaired prophet to helper them. Over the top pride energizes his failure to accept the prescience of Teiresias expressing Oedipus is the executioner, and that he has hitched his mom. ?Until I came ? I, oblivious Oedipus, came ? what's more, halted the riddler's mouth, speculating reality by mother-mind, not feathered creature love.? Since he constantly gloats about how he has spared Thebes from the Sphinx, he accepts that nobody could know more than he, particularly on the off chance that he is the one to be blamed for a wrongdoing he ?knows? he didn't submit. Accordingly Teiresias contends, ?You are please to ridicule my visual impa irment. Have you eyes, and don't see your own condemnation? Eyes and can't perceive what organization you keep.? This is a significant part to the incongruity behind the possibility of visual deficiency all through the play. In spite of the fact that Teiresias is truly visually impaired, he can acknowledge and ?see? reality, while Oedipus truly having the option to see is left in obscurity dismissing truth. The visual deficiency of Oedipus prompts the obscurity of Thebes otherwise called The City of Light. ?We can't accept, we can't deny; all's dim. We dread, however we can't see, what is before us? stress the townspeople. Dull, here, represents the disarray that is set upon the individuals of Thebes. They are in an abyss attempting to unravel what is to be resolved as evident, the prediction of Teiresias, or the great expression of Oedipus. After a few declarations, Oedipus opens his eyes and acknowledges the fault. So as to convey equity for his wrongs in murdering his dad and wedding his mom, Oedipus decides to dazzle himself truly. The Attendant clarifies the individuals with respect to the Oedipus' self-incurred injury. ?Also, push, from full a careful distance, at him - eyes that should see not, at this point his disgrace, his blame, no longer observe those they ought to have never observed, nor see, unseeing, those he had yearned to see, consequently observing only night.? The utilization of night is like that of the utilization of dim all through the play. Night is in reference to lies. Everything that he, or his eye, has seen has all brought about the disclosure of an untruth. From the guardians he thinks he has, to the family that he has, the world he has made bases on an untruth. Until the second he finds that he has truly killed his dad, amusingly, Oedipus has never known truth. At the point when he at last c oncludes that he is behind the murdering of his organic dad, Laius, he cries, ?O Light! May I never look on you again, uncovered as I am, evil in my generating, wicked in marriage, corrupt in shedding of blood.? In this case his call to ?light? alludes to truth. In this, he finds that untruths and sins are the premise lie at the center of as long as he can remember. For this very explanation Oedipus blinds himself. His involvement in truth is excessively difficult and he no longer needs to ?see? it once more. To him there is nothing left for him to see. He discloses to his kin, ?What would it be a good idea for me to do with eyes where everything is offensiveness? ? Where is there any magnificence for me to see? Where perfection of sight or sound? Away!? At a certain point he accepts that he has seen everything, when really has seen nothing for everything around him has been not any more then just

New Ideas Into Argumentative Essay Topics on the Odyssey Never Before Revealed

New Ideas Into Argumentative Essay Topics on the Odyssey Never Before Revealed Details of Argumentative Essay Topics on the Odyssey There are lots of aspects about a sport which can be argued in an essay. You can also see concept essays. Having selected a superior topic to argue about, at this point you need to make an argumentative essay outline. The thesis provides you with a guideline about how to go about with writing the essay. Moral argumentative essay topics are a few of the simplest to get carried away with. An argumentative essay requires you to choose a topic and have a position on it. It is a particular type of academic writing. It is crucial to be aware an argumentative essay and an expository essay could be similar, but they vary greatly concerning the quantity of pre-writing and research involved. Argumentative Essay Topics on the Odyssey The net has made our life a good deal simpler. Internet use by children ought to be censored. Maybe you thought you learned more due to the internet format. Advertising and the media are now nearly inseparable from society for a whole. Details of Argumentative Essay Topics on the Odyssey In choosing your topic, it's frequently a good idea to start out with a subject which you already have some familiarity with. The student should investigate a topic, evaluate evidence, collect, generate, and set a standpoint on this issue in a powerful and concise way. So ensure you decide on a subject, which has values in it. It's possible to go for an intriguing topic from any area of science. Most Noticeable Argumentative Essay Topics on the Odyssey Moreover, in-text citations will present your awareness of the various papers formats. At the conclusion of these list, you will discover links to a variety of argumentative paragraphs and essays. It is essential that the thesis statement ought to be slimmed down to be able to adhere to the guidelines of the given writing exercise. Well, grading papers can be rather dull. Your tutor won't be pleased to see this kind of assignment, and that is going to reflect on your grade. Therefore, for your coursework, you will want to have the very best ideas. If as you are preparing a report you just analyze specific literature, the essay demands a superb penetration into the issue. Argumentative Essay Topics on the Odyssey Fundamentals Explained The second thing that you ought to take care of once you choose the title is to maintain in mind five forms of argument claims. There are lots of things to argue when it has to do with the law. To write an excellent argumentative essay the students first must investigate several sides of the argument, which enables them to make an educated stance. The issue is that everybody's interpretation of what makes a great society differs. The Most Popular Argumentative Essay Topics on the Odyssey Understanding how to compose a strong argumentative paper can help you advance your very own argumentative thinking. One of th e greatest approaches to change anybody's mind is with an emotional investment. When you're picking your topic, bear in mind that it's much simpler to write about something which you presently have interest ineven in case you don't know a good deal about it. Individuals who overeat and have issues with overweight will likely set the responsibility on somebody's shoulders, making their life easier in that manner. A History of Argumentative Essay Topics on the Odyssey Refuted You have to read lots of books, textbooks or watch some videos to have a superior comprehension of your subject and be in a position to come up with a compelling argument. Your thesis ought to be relevant so the post can use a structure that's flexible in order to fit in the shoes of the readers. Bear in mind you could make funny argumentative essays if you do a few things. Whether it's an argumentative or expository essay which you are writing, it is essential to develop a clear thesis statement and an o bvious sound reasoning. It is very important to get started with demonstrating the most important idea of the entire piece so you and your readers are going to be on the very same page. The reader ought to be impressed by how you defend your ideas. Don't neglect to bring a strong hook at the beginning (introduction paragraph) and wind up with an impressive conclusion to create the reader want to go over the interesting persuasive essay topics of your selection. Your readers want to observe the entire picture, and that's what you should concentrate on. What Argumentative Essay Topics on the Odyssey Is - and What it Is Not You don't need to acquire super technical with legal argumentative essays, but make sure you do your homework on what the recent laws about your preferred topic actually say. It's possible to structure your topic after you've got the very first draft for it. It is extremely important to choose a great topic as a way to compose a wonderful paper. Quite frequently, the ideal topic is one which you truly care about, but you also will need to get well prepared to research it.

The Importance Of Mechanical Engineering - 1561 Words

Mechanical Engineering Samaj vassar â€Å"Manufacturing is more than just putting parts together. Its coming up with ideas, testing principles and perfecting the engineering, as well as final assembly† (Dyson). You may find yourself asking, â€Å"What is engineering?† It is defined as â€Å"the application of science and mathematics by which the properties of matter and the sources of energy in nature are made useful to people† (Merriam Webster). However, there has always been one specific aspect that interests me, and that is mechanical engineering and its impact on the world. Oddly enough, when you ask what mechanical engineering is you’ll get hundreds of different answers. Although, there is a pretty unanimous misconception about this subfield;†¦show more content†¦(Environmental Control Engineer Career Information). In latent terms, environmental control engineers help control air pollution, water reclamation land preservation while managing material that is hazardous to the env ironment. Without these engineers dedicating their lives to this field we may have never made advancements such as the Cyclone. In the book Air Pollution Controlling Engineering, the author Lawrence K. Wang described cyclones as â€Å"...one of the most utilized drives for solid gas separation. It works by forcing gaseous suspensions to flow spirally within a confined space so that the particles are expelled toward the wall of the vessel by centrifugal; force†¦ cyclones have a wide range of industrial applications either in product recovery or gas cleaning† (Wang, 98). By doing so, cyclones help to remove particulate matter which is is a complex mixture of extremely small particles and liquid droplets that get into the air. If inhaled, these particles can affect the heart and lungs and cause serious health effects from the air. They are able to remove 50-99% of all particle pattern from the gas that is inShow MoreRelatedThe Importance Of Mechanical Engineering1427 Words   |  6 PagesThe Importance of Engineering/Mechanical Engineering in the world. Mechanical Engineering is Important because without it we wouldn’t have things we have today, a lot of us have no clue about that help’s us In everyday life. 16 year old dies in a pool from the pool’s drain in May 1996 this caused Trio-dyne who’s a Mechanical Engineer to design a drain cover to stop the drain from sucking in people and hopefully save the next victim (Improving Pool Safety by Valenti Michael). This is an Example ofRead MoreMechanical Engineering : The Evolution Of Mechanical Engineering924 Words   |  4 PagesMechanical Engineering Mechanical Engineering has always been something of major importance in the world. Technology such as computers and automobiles won’t be possible without the work of mechanical engineers across the globe. Being a very complex field, it was not something that was developed over night, in fact; overtime thousands of brilliant minds have contributed to this field throughout history. The evolution of Mechanical Engineering is evident through the work of mechanical engineersRead MoreA Profile Of Interdisciplinary Senior Design Project1250 Words   |  5 PagesA Profile of Interdisciplinary Senior Design Project Abstract: Interdisciplinary undergraduate engineering programs have increased in importance and significance over past few years. Interdisciplinary research areas are strongly motivated to become disciplines themselves. If they succeed, they can establish their own research funding programs and make their own tenure and promotion decisions. Interdisciplinary studies can also give skills that help future engineers to cope in a changing environmentRead MoreLetter of Admission to a Master Program for a Mechanical Engineer1517 Words   |  6 PagesI take this opportunity to describe my educational background and career objectives that motivated me to pursue a master in Mechanical engineering. I completed my schooling creditably with an aggregate of 80% and my major subjects were Mathematics, Physics, Chemistry and Computer Science. Though I did my high school in rural area, I was an ardent and shrewd explorer of new technologies and mechanisms. This enthusiasm motivated me to go on special science exhibition camps to prudently utilize myRead MoreGraduation Speech : Mechanical Engineering964 Words   |  4 Pageshave always been involved with Engineering throughout my life since my father and grandfather were both engineers. There were a number of factors that pulled me to Platteville and made me choose Engineering. 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One fine day while talkingRead MoreMy High School Science Projects1253 Words   |  6 Pagesprogram in Mechanical Engineering from PVG’S College of Engineering and Technology under the prestigious University of Pune, a leading academic institution in the automotive hub of India, Pune. The four year course exposed me to many fascinating subjects, my interest evolved as I explored subjects like Manufacturing Process, Theory of Machines, Metallurgy, Fluid Mechanics, Machine Design, Power Transmission System, IC engines etc. I have tried to be in tune with the latest Mechanical technologiesRead MoreResume [Utp Template]1448 Words   |  6 PagesMuhammad ‘Ammar bin Kassim B. Eng (Hons) Mechanical Engineering [Majoring in Material] Universiti Teknologi PETRONAS (UTP) 7th August 2010 Dear Sir/Madam, APPLICATION FOR CAREER OPPORTUNITY Your company’s milestone and achievement in the industry really impresses me, and your philosophy of encouraging career professional development is something I value. Thus, I am writing to apply for a career opportunity in your reputable company. I am currently in my final semester and will be graduating on DecemberRead MoreWhat I Did You Make It Do That?882 Words   |  4 Pagesthe bridge that granted me acceptance into a pre-engineering high school. The likelihood of achieving my goals increased. I thought my adviser would be excited, but I guess not. â€Å"What black engineer do you know?† My classmates in pre-engineering teased and bullied me for multiple reasons: my family’s income, my different mindset, and their favorite, my race. Although I knew several engineers, and many of the teachers in the pre-engineering program are practicing engineers, none of them lookedRead MoreImportance of Cad in Civil Engineering1397 Words   |  6 Pages Importance of Computer Aided Drafting in Civil Engineering Eric Belile Delaware Technical Community College Composition, English 121 Ms. Cynthia Mack 7/17/13 Importance of Computer Aided Drafting in Civil Engineering Throughout the last few years, technology has been improving the lives of people from all walks of life and all fields of study. One of the big pieces of technology in the civil engineering field today is computer aided drafting. AutoCAD is a computer

The Battle Of Antietam By Robert E. Lee - 1412 Words

The Battle of Antietam was battled on September 17, 1862. Union armed force led by General George B. McClellan battled against the Confederate Army led by General Robert E. Lee. The fight was battled along the Antietam Creek close Sharpsburg, Maryland. The union armed force lost more than twelve thousand men, while the confederate armed force lost around ten thousand men. General Robert E. Lee barely got away thrashing this fight and the absence of men cause him and his armed force to withdraw back to Virginia. McClellan started his military profession by entering the United States Military Academy in 1842. He graduated second in a class of 59 in 1846. He was selected as a brevet second lieutenant in the Corps of Engineers and served under General Winfield Scott during the Mexican-American War. Upon the flare-up of the Civil War, Ohio Governor William Dennison selected McClellan significant general of Ohio Volunteers on April 23, 1861. This advancement, alongside the backing of Governor Denison, urged Lincoln to commission McClellan a noteworthy general in the Regular Army, making him one of the most astounding positioned personal in the administration under just Winfield Scott. He then commanded forces during the Rich Mountain battle in what is currently West Virginia to guarantee that the segment of the state would not be completely taken by Confederates. This achievement joined with the thrashing of General Irvin McDowell at the skirmish of First Bull Run, droveShow MoreRelatedThe Battle Of Antietam By Robert E. Lee1046 Words   |  5 Pageswas fought between the North (Union) and the south. The Battle of Antietam took place on September 17, 1862 near Sharpsburg, Maryland, and it was the bloodiest day in American history. Before the battle, the confederacy had a better chance of winning the war. Conflict arose between McClellan and Robert E. Lee which sparked the invasion of the north and the beginning of a long war. McPherson argued in his novel that the battle of Antietam was the turning point of the Civil War. In the beginningRead MoreTaking a Look at Abraham Lincoln833 Words   |  3 PagesRegular Infantry. He was also a general in the Civil War. Even though Anderson’s illness put him in charge, Sherman’s apparently unreasonable requests for more men and supplies led to his removal. He redeemed himself with his courageous action at the Battle of Shiloh earning him the rank of major general. His act of bravery helped Lincoln win the war. â€Æ' Jefferson Davis Named after Thomas Jefferson, the President of the Confederate States of America, Davis was born February 19th, 1809, in Todd CountyRead MoreRobert E Lee: A True American Hero Essay1638 Words   |  7 PagesAmerican History; Robert Edward Lee. Robert Edward Lee was a general in the American Civil War. He led his men and stood with them in each and every they were in and got many of them out safely. Robert E. Lee was born on January 19, 1807 at Stratford in Westmoreland County, Virginia. He was the youngest son of Major-General Henry â€Å"Light Horse Harry† Lee and his second wife, Ann Hill (Carter) Lee. His siblings from his father’s first wife are Philip Ludwell Lee, Lucy Grymes Lee, Henry Lee, and NathanielRead MoreThe Battle of Chancellorsville Essay1359 Words   |  6 PagesIntroduction The battle of Chancellorsville was a battle that was fought for nine days from April 29 to May 6, 1863 as part of the Civil War. To be more precise, the battle of Chancellorsville took place in the vicinity of Fredericksburg where other two battles took place. The Confederate army was led by General Robert E. Lee, while the Union army was led by Major General Joseph Hooker. Impressively, General Hooker’s army was composed with as many as 130,000 soldiers. The Union army was veryRead MoreCivil War : A War Between Citizens Of The Same Country1609 Words   |  7 Pagespersistent to have slaves. They worried that the North would be successful in abolishing slavery, so in result, the South went against the North. There were many elements that the Civil War was know for, some of the main ones were causes, key figures, battles, and the outcome of the war. Before looking into things that happened during the Civil War, it is important to know the causes of the war, two causes are their different life style and sectionalism. The first problem was that the North and SouthRead MoreA Brief Note On Civil War And Its Effects On The United States1602 Words   |  7 Pagespersistent to have slaves. They worried that the North would be successful in abolishing slavery, so in result, the South went against the North. There were many elements that the Civil War was known for, some of the main ones were causes, key figures, battles, and the outcome of the war. Before looking into things that happened during the Civil War, it is important to know the causes of the war, two causes are their different lifestyle and sectionalism. The first problem was that the North and South hadRead MoreThe Civil War1055 Words   |  5 Pageswhat led to the start of the Civil War and what happened as soon as President Abraham Lincoln was elected to office. Then to add in the action the story line will tell about major battles of the war to include the battle of Bull Run, the seven days battle at Richmond, the second battle of Bull Run, and the battle at Antietam. Then comes the Emancipation Proclamation and what it brought about to the United States of America. So please sit back, relax, and enjoy the information this story has to offerRead MoreThe Battle Of Antietam And The Civil War876 Words   |  4 Pagessentence perfectly represents the Battle of Antietam as a turning point in the Civil War and its effect on America decades later. The small step was one man s step on the moon just like the Battle of Antietam was just another battle during the Civil War, but they were short and impactful events that revolutionized their fields. America s advances in science and technology would not be the same without that one step on the moon. Similarly, without this one battle, America s modern beliefs on slaveryRead MoreThe Battle Of Northern Virginia1504 Words   |  7 Pages22, 717 total casualties, the Battle of Antietam will go down as the bloodiest battle in American history, even surpassing Pearl Harbor and even to the surprise of many, D-Day. This battle was one of many in the Maryland campaign for the Confederacy, but this battle will cost the Confederacy many lives that will be of more significance to the Confederacy then the Union, as they have a larger population to pull troops from. The Battle of Antietam was fought in the city of Sharpsburg, Maryland in SeptemberRead MoreThe Battle Of Antietam And The Civil War985 Words   |  4 PagesThe Battle of Antietam, or The Battle of Sharpsburg as the South would call it, took place on September 17, 1862, near Sharpsburg, Maryland, and Antietam Creek. This was the first major battle in the American Civil War to take place on Union soil. The American Civil War was beginning its second year of combat. As the Confederate States of America came close to winning the war, independence was well on its way. At first the result of the battle was controversial, as it could not be determined

Decision-making in the Boeing Company Essay Sample free essay sample

The Boeing Company is known as the â€Å"world’s taking aerospace company and the largest maker of commercial jetliners and military aircraft† ( Boeing. 2008 n. P ) . The company is really important in the projects of NASA and produces communicating systems. Sing the significance of the Boeing Company. its policy-makers should be really critical in their decision-making procedure to guarantee that the construction of the company flows decently and is good organized. Detecting Boeing as a company with many stakeholders from the executive board and investors to its employees. this diverseness drove the company to prosecute a â€Å"work assignment format† ( Agajanian. 2006. n. P ) . When be aftering for a undertaking. undertakings are delegated among the members harmonizing to their expertness after a thorough deliberation procedure. In making so. every stakeholder is assured of doing his/her sentiment heard and their thoughts decently represented. This besides allows every stakeholder to partake in the undertaking choice procedure. We will write a custom essay sample on Decision-making in the Boeing Company Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page categorization of prospective jobs. developing solutions. plan execution and farther betterment ( Agajanian. 2006. n. P ) . In relation to the company’s job designation method. what they do is that they have a procedure of proof which yields simpler solutions and offered nest eggs both in the facets of labour and clip ( Agajanian. 2006. n. P ) . With the suggestion gathered from the company’s employees. the designation of countries which needs farther betterment is easy detected and resolved. Furthermore. Boeing believes that through teamwork and every individual’s dedication. the work force and their end product will hold a important addition which will be extremely good to all. Last. a noteworthy preparation manner reflected by this system is the organisational procedure. As a rule of direction. this procedure involves the designation of the plants to be done and delegating them to tasked persons set uping them in the decision-making model or the organisational construction ( â€Å"Organizational Process† ) . Through this manner. efficiency and effectivity of the work force is discernible. Mentions Agajanian. Dale. ( 2006 ) .Boeing Transportation Tracking Team Wins Team Excellence Silver Award.Retrieved May 15. 2008 from hypertext transfer protocol: //www. allbusiness. com/management/4096663-1. hypertext markup language. Boeing. ( 2008 ) .Boeing in Brief.Retrieved May 15. 2008 from World Wide Web. boeing. com/ . Wiley Publishing. Inc. ( 2008 ) .Organizational Process.Retrieved May 15. 2008 from hypertext transfer protocol: //www. cliffsnotes. com/WileyCDA/CliffsReviewTopic/The-Organizational-Process. topicArticleId-8944. articleId-8875. hypertext markup language.

Customer Insight at Apple UK

Executive Summary Apple is recognized to have a satisfactory customer service experience. Customers have described the customer service as quick and easy. Apple employees are polite and welcoming. They use instructions developed by the ‘Genius’ program. However, the technical customer service that is sent to home-based customers may sometimes lack the right skills or right replacement parts.Advertising We will write a custom report sample on Customer Insight at Apple UK specifically for you for only $16.05 $11/page Learn More Apple reduced reliance on expertise from dealers creating a gap in technical service. Dealers were required to hire engineers. Apple appears successful at segmenting customers at the individual level. On the other hand, its geographical segmentation in China has created negative publicity. Customers in China appear to be underprivileged compared to customers in other countries. Samsung customer support services appear m ore specialized to product models compared with Apple’s customer services. Introduction Apple offers customer services known as complementary support which addresses â€Å"basic setup, installation, assembly, and connectivity† (Complementary Support (United Kingdom)). The services are conducted through phone calls, face-to-face communication, and through the website. Customers are eligible for the complementary services within 90 days after purchase of an Apple product. The company also offers a one-year warranty service. Apple has trained its employees to recognize different categories of customers. The angry customer requires attentiveness. The indecisive customer requires an objective service person who has no intention to directly increase sales. The suspicious customer may require a service person who is well-informed about the products and the company (Government of South Australia 2006). Apple’s satisfactory customer service may rely partly on the accurac y of their technique to categorize customers. Their success on customer service depends on the ability to address an individual customer’s personality rather than generalizing customers (McGuinn 2009, p. 61).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More High tech products can be â€Å"divided into standardized and non-standardized products† (Viardot 2004, p. 195). Customer service of standardized products can be performed by dealers in a country because understanding the product does not require specialized training. Non-standardized products are designed to meet the requirements of a particular customer. They are sold at a higher price and require the company to deal directly with the customer. The company needs to have a personal contact with the customer (Viardot 2004, p. 196). Apple has adopted the personal contact requirement even for its standardized products. Throug h this technique, it has increased the speed of helping customers and dealing with complaints. Apple is able to contact customers through phone calls or emails in case of problems such as a repair or replacement program. High-tech companies are sometimes required to provide services at the customer’s home or workplace. The services should be carried out promptly and at a low cost (Oracle and high tech industry 2003). Customer service is a satisfactory experience when a â€Å"technician or engineer with the right skills, knowledge, and service parts arrives† (Oracle and high tech industry 2003, p. 4). Customers want their problems solved with less repetitive actions. Apple obtains its competitive edge through customer loyalty as a result of better customer service than competitors. It has increased the likelihood of sustained profitability. Loyal customers use multiple Apple products and are willing to purchase new products. Findings Apple uses a set of words that are u sed to express how an employee feels about a customer’s comment. Kinder (2012) reports that ‘crash’, ‘bug’ or ‘problem’ are some of words that are not supposed to be used by employees while dealing with customers.Advertising We will write a custom report sample on Customer Insight at Apple UK specifically for you for only $16.05 $11/page Learn More Employees are trained to use words with less negative expression such as â€Å"stops responding† instead of â€Å"has crashed†. Employees are also trained to use emotional expressions such as â€Å"I understand how you feel†. There are also background support systems that give feedback to the front desk employees on how they have handled the customers. The background managers give suggestions and solutions to improve customer service the following moment (Biddle 2012). It creates a constant review of customer service. Findings suggest that som e customers have no problem with the outcome of the controlled human words and feelings. However, some customers think that employees are just like robots with programmed feelings. Emotional expressions that are not authentic may soon turn ineffective to match customer sophistication (McGuinn 2009, p. 57). Apple should allow employees to use their creativity rather than restrict them. For a company to know its customers, Barlow Stewart argue that a company needs to â€Å"make a list of interactive touch points† (2010, p. 237). It can use video clips or recordings of crucial moments in customer service that can be used for elaborations. Apple through its ‘Geniuses’ program has reduced the common mistakes that happen through customer service by creating a list of appropriate action and words. Apple also trains employees to read the customer’s body language (Biddle 2012). Another way of understanding customers is to encourage them to post comments in the cus tomer feedback system (Collier 2011, p. 49). A company should review the criticism posted on social media networks to understand their customers better. Apple reduced the percentage of small dealers from 7% to 1% and increased the proportion of large dealers to provide customer service (Viadort 2004). Apple used large dealers who are trained to provide demonstrations, customized solutions, and after-sale support. Apple intended to reduce instances of poor customer service through large dealers. A company’s quality image may be ruined if it relies to provide customer service through dealers. Dealers may lack knowledge about the products they sell (Viardot 2004, p. 196). Solomon (2012, p. 49) discusses that customer loyalty is partly attributed to a satisfactory experience at the customer care. Satisfactory customer service results in sustainable sales revenues.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Apple is also considered to have failed to fill the gap left by servicemen after it downsized on contracts with dealers. Apple used to earn more than 50% of the income that service companies earned through paid customer service before 2004. The services cost about $50 an hour for a product whose warranty has expired. Customers made a direct payment to the person who came to repair their products (Engel 2007). Apple required that dealers send their service employees to Apple’s training programs annually. The new technical service employees lack high skills that the dealers were required to maintain. The Apple customer care department has invented the anticipatory customer service where a customer is able to set an appointment to visit an Apple Store. The customer is anticipated by Apple employees and is received warmly upon arrival (Solomon 2012, p. 51). It increases the quality of service because the employee knows your problem even before you arrive. Solomon argues that a cu stomer after an experience at Apple feels that he/she has been â€Å"heard, known and understood† (2012, p. 51). Through the anticipated customer service, the company benefits by allocating more employees to areas with more work. The customer benefits by getting an undivided attention. Less time is wasted while waiting to be served. Apple employees are also known to objectively help customers choose products that match their needs without necessarily selecting products with a higher price. Apple does not offer any sales commission and has no sales targets for employees. It intends to discourage employees from persuading customers to buy products that do not match their needs (Apple’s customer service secrets revealed, 2011). Apple is able to create an atmosphere of trust and long-lasting customer loyalty. Engel (2007, p. 44) argues that Apple iPod nano battery replacement program came after negative publicity. The company’s initial response was that customers sh ould buy new iPods. If it was the company’s fault, customers deserve a free replacement even without media advocacy. Engel (2007, p. 56) argues that Apple is unlikely to admit its fault and would rather blame the vendors. There were problems with some of their products such as eMac which were reported to fail a few weeks after the expiry of their warranty (Engel 2007, p. 45). Apple is supposed to consider the frequency of failure of their product. If the frequency is high, they should consider increasing the warranty period so that their products do not appear to have been designed only to last within the warranty period. Graham (2011) reports that Apple UK could be rated to have the best customer service in the industry. According to interviewees, customers are given quick, easy, and free service. Apple UK may have the leading customer service but it China Apple has faced criticism for discriminating against Chinese consumers. Unlike other countries, consumers in China do no t have the privilege of product replacement if it is defective. Customers are supposed to be given a new one-year warranty after repair of an iPhone but it does not apply in China (Mozur 2013). Mozur (2013) and Engel (2007) report a similar response from Apple where it only admits its fault after intensive media attacks. Mozur (2013) reports that Apple’s CEO, Tim Cook, admitted the differences in customer service in China from other countries after attacks by China Central Television and The People’s Daily. The company responded that it had plans to standardize customer services in China to global standards. Apple appears to be experiencing failure as a result of using the traditional customer segmentation where customers are categorized geographically (Bailey et al. 2009, p. 239). Samsung has a ‘live chat’ program for customer support. It may ease customer anxiety to visit Samsung Stores (Samsung: Contact Us 2013). It is also likely to increase customer o penness. Samsung offers scheduling for repairs. Service tracking is a system that allows customers to follow up on any pending services or product delivery. Samsung’s website appears more detailed than Apple’s. Samsung tries to have most of the support categories on one page. A customer needs to type the product’s model and name to be directed to the right webpage which matches his/her product’s description (Samsung: Support 2013). Samsung’s videos on user manuals are readily available through the home page. A customer on Apple’s website may require some navigation to obtain them. Samsung’s online support differs from Apple’s because of the clear categorization of products’ support services. Customers are likely to meet a service person who clearly understands the product because of extensive specialization. Samsung customer service to defective products includes recalls to defective top loader washing machines. The wash ing machines manufactured between February 2010 and February 2013 are reported to have caused several fire incidences in Australia (Chanthadavong 2013). Samsung has extended a warranty to the African market for the Galaxy S4. It covers accidental damages to the screen and liquid damages for a month (Dowuona 2013). The announcement was warmly received by customers. Conclusion Apple customer service in the UK is the best in the industry and among many industries. Its invention of the ‘Genius’ customer service program has come up with methods and procedures to improve customer satisfaction. The program has developed procedures that reduce mistakes that upset customers. Customer service at Apple Stores is considered simple and quick (Gallo 2012, p. 15). Samsung, the main competitor, uses online services that are specifically matched to each model. Samsung online system appears to be more detailed and more specific compared to Apple’s website. As a result of specializ ation of customer support programs to product models, Samsung customers may be served by employees who are more knowledgeable about their products. Recommendations Apple should increase support group specialization in a few products to improve customer service. Apple should improve technical customer service by ensuring that the large dealers maintain high standards by hiring skilled employees. The company should also carry assessment exercises to evaluate effectiveness of the annual training programs. To catch up with Samsungs 24-hour-chat program, Apple can also start an online program that uses a system such as that of Skype with a webcam to communicate online. Customers should be able to view the employee and elaborations may be conducted as if it were face-to-face. Reference List Apple’s customer service secrets revealed 2011, http://www.andyhanselman.com/2011/06/16/apples-customer-service-secrets-revealed/. Bailey, C, Baines, P, Wilson, H Clark, M 2009, ‘Segmen tation and customer insight in contemporary services marketing practice: why grouping customers is no longer enough’, Journal of Marketing Management, vol. 25, no.34, pp. 227-252, https://dspace.lib.cranfield.ac.uk/bitstream/1826/6435/1/Segmentation_and_customer_insight.pdf. Barlow, J Stewart, P 2010, Branded customer service: the new competitive edge, Berrett-Koehler Publishers, San Francisco. 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Samsung: Contact Us 2013, http://www.samsung.com/us/support/contact. Samsung: Support 2013, http://www.samsung.com/us/support/. Solomon, M 2012, High-tech, high-touch customer service: inspire timeless loyalty in the demanding new world of social commerce, American Management Association, New York. Viardot, E 2004, Successful marketing strategy for high-tech firms, 3rd edn, Artech House Publications, Boston. This report on Customer Insight at Apple UK was written and submitted by user Ph1ll1p to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.